1. It will give you a complete arsenal of press release tools. Press releases are essential for every book you want to sell, event you host, accolade you achieve, and review you get. These templates cover most essential situations you'll encounter on your book marketing journey. You can feel confident that each release includes all the important details.
2. It will save you an incredible amount of time. Every template in the press release kit can work for any author. Just substitute your own words, following Joan's instructions. You'll save hours of time and aggravating guesswork.
3. It will help you reach out. Because Joan worked for many years as a newspaper editor and reporter, she'll tell you how to make it drop-dead easy for journalists to cover you and reviewers to read your book. A complete, well-written press release says, "I know how to play the game, and I'll make your job easy."
4. It works for your books (no matter what you write). This kit is ideal for both Fiction and Non-Fiction books--and perfect for all genres.
5. It gives you an unfair advantage with excellent samples and tips. Each template was created from the sample it accompanies. You can see exactly what the press release is supposed to look like when you're done. And you're free, of course, to add your own little touches.

• If you're ready for media interviews, need help reaching out to bloggers, or you want free or paid speaking engagements. Your press releases will also give your ideal readers enough information to know that your book is perfect for them!
• If you've "launched" your book, but it's landed with a thud, or sales aren't what you'd hoped, help is on the way.
• If you're writing your book, you can concentrate on finishing it without worrying about the tedious chore of writing press releases when you're exhausted.
• If you want your releases to be found online. Joan guides you on what to do BEFORE you write, and use important keywords and phrases, so the release hits the mark every time.